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Behind the scenes | Who made my clothes

25 Apr, 2018

Behind the scenes | Who made my clothes

We are proud to manufacture our shoes in factories filled with artisan craftspeople who take pride in producing high quality shoes shoes. We love to pass on that care and attention so customers can see how their shoes are made and just what goes into the process of making Air & Grace shoes.

This week is Fashion Revolution week.  On 24 April 2013, the Rana Plaza building in Bangladesh collapsed. 1,138 people died and another 2,500 were injured, making it the fourth largest industrial disaster in history. Fashion Revolution are promoting transparency and asking brands to share who they work with. We are proud to be associated with this movement and all that it entails.

This is the first of many posts that will share a 'behind the scenes' look at where Air & Grace shoes are made and just what's involved in taking a shoe from design through production and onto your feet! 

Our founder Claire recently visited our factory in Portugal.

Claire regularly makes factory visits as part of the design and production process - we like to keep close to the whole process from samples to production through to sign off and final delivery.

Our factories are all family businesses based in Europe.  They invest in the best new technology as well as using traditional methods passed down from generation to generation.

Cru Sneakers - hand finishing

Everyone of our Cru Sneakers are finished by hand to give them the distressed, vintage look. 

That's what we mean when we say our shoes are made with love as so much care and attention is taken during the production processes.

Leather Sourcing

One of Claire's favourite parts of the process!  Choosing the leather styles and colours.. shes' like a kid in a sweet shop!

So much choice than can inspire the design or help realise an idea that already exists.

We only select high grade european leathers for our products. We believe in a slow fashion approach; buy better, buy fewer and love more.

Into the detail

Pom poms, beads and tassels. So many trims to choose from in every colour!

There's a lot of thought and testing that goes into the embellishments that might work for every design.

We spend a lot of time searching for the right pieces to make the shoes come to life.


Shop Our Best Selling Collections

Now you know how much love goes into making each pair of our shoes, why not take a look at some of our most popular collections below!.


Alto means 'High' in Portugese, which fits since these leopard print beauties are made in our family-owned factories in Portugal. It's a taller take on our core Cru style, the same perfectly imperfect, vintage finish but with an updated shape and added styling! The distressing process is all done by hand, shoe by shoe.



It's made from the same high performance materials used by top sports brands. Copeland will have you bouncing around with a smile on your face all day... and night! And may we say... you'll look gorgeous.